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Author: fradice

SCAD: Immersive Media in Entertainment Panel

July 28, 2023April 22, 2025
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A conversation at The SCAD Savannah Film Festival Frank Radice: Moderator, Definition6 Ted Schilowitz: Futurist, Paramount Motion Pictures Nancy Bennett: CCO, 2 Bit Circus Ethan Shaftel: Director Ravi Velhal: Intel

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Digital Hollywood: VR Is A Numbers Game

July 28, 2023April 22, 2025
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VR is a Numbers Game Recently I had the opportunity to moderate an important panel at the spring Digital Hollywood where there was no shortage of brilliant minds. Joining me and a hundred or so attendees was: • Roy Taylor, former head of VR production for AMD and BAFTA Board member • Camille Cellucci, head of production for The Void • […]

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The Revolution Will Be Streamed

July 27, 2023April 22, 2025
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SCAD aTVFest 2019 or… “THE REVOLUTION WILL BE STREAMED” Almost every year for the past seven years, I have had the honor of speaking at the Savannah College of Art and Design, “aTVFest.” It is described in their PR as “the longest running of the SCADFILM festivals and an international event celebrating the latest in design, […]

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The Evolution Of “Voice” Of Brand

July 27, 2023April 22, 2025
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By definition, “voice of brand” means that the personality of your brand is determined by the words you use to describe it, and the impression those words leave on the customer. But now there is another definition.  “Voice of brand” is also the sound of your brand and the emotion the sound has on the […]

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A Contact is Not a Relationship, but it’s a Good Start

July 26, 2023April 22, 2025
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Relationships are the key to success in every field. Here are my top 20 ways to help create an effective business relationship. Find a point of commonality Build on trust The little things count (like remembering birthdays or anniversaries) Don’t sell all the time Stay in touch Don’t be annoying Make relationship building a goal […]

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Is Voice Tech Ready for Prime-Time?

July 26, 2023April 22, 2025
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“Voicebot” reports that nearly 50 million voice assisted devices are in use in the U.S. to date. That’s a pretty well-regarded estimate in the industry right now. The more these smart speakers permeate our lives, the more “skills” are created to make our lives better. But it’s not just about listening to music (which many […]

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SCAD “Guests & Gusto” a conversation with Greg Grunberg

July 25, 2023April 22, 2025
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Greg Grunberg steals the show in films such as Star Wars, Star Trek Beyond, A Star Is Born, and alongside Al Pacino in the Barry Levinson film Paterno. In this Guests and Gusto episode, find out how Grunberg created memorable roles in the series Heroes, Castle Rock, Lost, Alias, and Felicity. Currently, Grunberg stars alongside Kevin […]

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Definition 6 Appoints Frank Radice as Expert in Residence

July 25, 2023April 22, 2025
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NEW YORK, June 15, 2010   Definition 6, an integrated interactive agency, today announced its appointment of Frank Radice as expert-in-residence in its New York office.   A highly-respected marketing innovator, Radice joined Definition 6 from the National Academy of Television Arts & Sciences (NATAS), where he was President and Chief Marketing Officer. Prior to NATAS, […]

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how to start a business and build a brand in 500 words

July 24, 2023April 22, 2025
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Creating and marketing a new brand takes more than just having a good product or service, it’s also about understanding who and what you are, and communicating that clearly. Assuming you’ve got the killer solution, what can you do to let people know about it and you? You could buy TV spots, put up a […]

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A Thought From Here: How ON-AIR Pro Helps Promo Departments

July 24, 2023April 22, 2025
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ON-AIR Pro

About 10 years ago, I walked into Promax and saw the booth for ON-AIR Pro™. These young folks were in there demonstrating their incredible workflow system. The first thing that caught my attention was the opportunity to put cut promos onto a digital platform, have people look at those promos, and give approvals. You could […]

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