Monthly Archives: February 2018

A Low-Key Transition for ‘Today’ Hosts

June 28, 2012, 9:56 AM76 Comments
A Low-Key Transition for ‘Today’ Hosts
By BRIAN STELTER

11:54 p.m. | Updated On Friday morning, Savannah Guthrie is scheduled to be sitting beside Matt Lauer on the “Today” show — and once again, NBC’s ability to pull off talent transitions will be put to the test.

Ms. Guthrie is expected to succeed Ann Curry on “Today,” a hugely popular but now highly vulnerable morning show that is a profit center for NBCUniversal and its parent company Comcast.

Ms. Curry tearfully announced her forced exit from the “Today” co-host chair on Thursday morning, ending one phase of the network’s plan to reinvigorate the show and beginning another phase that involves Ms. Guthrie and possibly other changes to the cast.

Ms. Guthrie has been a co-host of the 9 a.m. hour of “Today” for a year. As of Thursday evening, she had not signed a contract to become the co-host of the 7 a.m. and 8 a.m. hours, and NBC had not confirmed that she would be taking Ms. Curry’s position on the show. But those moves are seen as inevitable by people inside NBC, as evidenced by the fact that she was set to fill in for Ms. Curry on Friday.

Those people, who insisted on anonymity because they feared losing their jobs for discussing internal deliberations, said Thursday that the priority now was protecting Mr. Lauer and Ms. Guthrie from the wrath of Ms. Curry’s fans, thousands of whom posted angry comments online after her announcement.

For that reason, Ms. Guthrie’s promotion will be introduced relatively quietly, with little of the fanfare that accompanied Ms. Curry’s elevation to the role one year ago or Meredith Vieira’s arrival in 2006. The change probably will not be announced on the show until July 9, according to one of the people.

“They’re not going to do themselves any good if they blow it out,” said Frank J. Radice, a former NBC executive who ran the marketing campaign for Ms. Vieira, who succeeded Katie Couric at that time.

NBC made the most of that transition, complete with a theme song called “It’s a New Day Today” with a “Welcome Meredith” airplane banner that was flown around the island of Manhattan. But this time, given Ms. Curry’s sudden and awkward exit, he said the smartest thing would be “not to draw attention to a change in anchors but to let that change in anchors just happen.”

NBC seemed to do that on Thursday, scheduling only a few minutes at the end of the show for Ms. Curry’s announcement. “This is not as I ever expected to leave this couch,” Ms. Curry said, indicating to viewers that leaving was not entirely her choice.

Ms. Curry will become the “anchor at large” for “Today,” a roving correspondent role that was offered to her more than a month ago by executives in an effort to move her off the morning show, which is under recent ratings pressure from ABC’s “Good Morning America.”

That show beat “Today” for several weeks in April and May, but “Today” has won for the last four weeks, giving the show a dose of confidence ahead of the Summer Olympics, which NBC will televise in four weeks.

In the past, NBC, and in particular its news division, prided itself on seamless handoffs like Ms. Couric to Ms. Vieira and, a few years before that, from Tom Brokaw to Brian Williams as the “NBC Nightly News” anchor.

But Thursday seemed like a divorce more than anything else, and it brought to mind the entertainment division’s botched transition involving Jay Leno and Conan O’Brien in 2010, one that has left Mr. O’Brien bitter.

In that case, however, Mr. O’Brien left NBC and wound up with a new late-night show on the cable channel TBS. In this case, Ms. Curry is sticking with NBC and is picking seven staff members to work with her on news reports and special projects.

Steve Capus, the president of NBC News, said in an internal memo on Thursday that “this was not a farewell from “Today“ for Ms. Curry. “Ann’s reporting will be showcased on ‘Today’ as well as all other NBC News broadcasts,” he wrote. “Outside of the confines of the studio, she’ll have more freedom for those pursuits.” His memo concluded with the words, “Simply put, she is the absolute best person for this job.”

Brian Stelter writes about television and digital media. Follow @brianstelter on Twitter and facebook.com/brianstelter

The 3 Fastest Guitar Players You will ever see!

 

This YouTube clip just might be one of the greatest guitar moments in history. It features Washington DC’s Danny Gatton, England’s Albert Lee and Nashville’s Vince Gill playing the song “One Way Rider.” Be sure to pay extra attention around the 3 minute mark. Great back-to-back guitar solos by all three guitarists.

Danny Gatton sadly died by his own hand before the rest of the world got to know him better. I heard him when I was a player in D.C. and even taught his former manager a thing or two on the bass guitar. Gatton’s music will live on in clips like this.

Enjoy!

Frank Radice

The Daily Katz – say “Cheese”

Coca-Cola Releases “Happiness Truck” [VIDEO]

Todd Wasserman by Todd Wasserman35

 

Coca-Cola, whose Happiness Machine video became a feel-good hit for the brand last year with 3 million views, is back with a sequel that offers more of an international flavor.

 

“Happiness Truck” takes place in Rio de Janeiro and is a twist on the original idea, which showed a Coke machine that spit out free Cokes, flowers, balloon animals, pizza and submarine sandwich at a college cafeteria. This time around, a special truck dispenses free Cokes as well as a beach toy, a surfboard, sunglasses, beach chairs, t-shirts and soccer balls. Coke is launching the video on itsFacebook Page today.

In between the two videos, though, there have been some 40 others that took inspiration from the original “Happiness Machine,” says Shane Grant, global brand director for Coca-Cola. Grant says the brand chose Rio for this major project because “we wanted to show how happiness translates in markets around the world, not just the U.S. or Western Europe.” Grant says there are no plans to cut this video into a 30-second version and show it on TV in the U.S., as the company had with the “Happiness Machine” video.

NBC TAKING ‘TODAY’ MUSIC TO POP CHARTS

NY Daily News

BY PHYLLIS FURMAN

Wednesday, March 22th 2000, 2:12AM

They already dominate morning television, now Katie Couric and Matt Lauer are ready to top the pop charts.

Looking to squeeze even more dollars from its highly profitable “Today Show,” NBC is planning to launch a series of albums based on the program’s popular summer music spots, entertainment sources said.

“NBC would like to leverage the tremendous success of the ‘Today Show’ concert series”

KATIE UHLMANN CHATS with FRANK RADICE

“Katie chats” sat with me while I was attending the 2012 Grammy Awards in LA where we talked about a wide range of topics for her Toronto based audience.

IS 9PM THE NEW 10PM IN PRIMETIME TV?

Frank Radice

Frank Radice (Photo credit: Wikipedia)

Friday, April 27, 2012 by Frank Radice

With upfront season in full swing, I’ve been thinking about Primetime TV viewership and I had to ask myself – Is 9PM the new 10PM??

Five years ago if a network’s primetime show didn’t hit a 5 demo in 18-49 viewers, it would be in deep trouble.

Today, the 10pm demo, for the most part, seems to be around a 3 or lower.

Why is that?

A few things come to mind.

Image representing TiVo as depicted in CrunchBase

Image via CrunchBase

One: DVR‘s are everywhere now. It’s not just a TiVo anymore. Every cable company has one, and they are quickly replacing the old set top box (and let’s not forget the Roku, the Xbox, the Boxee, Apple TV, and any of the other cool device out there).

And research is also showing that tablets like the iPad are quickly becoming the second screen of choice for content consumption, while services like Aereo allow you to watch and record your favorite show in their cloud for later viewing anywhere.

NATAS Plans to Honor Promos

In Depth: TV WEEK

Awards Set for News, Sports, Daytime Spots

By Michele Greppi February 16, 2008

And the Emmy soon will go to … promos, those spots that tell viewers what, when, where and why to watch news, sports and daytime television programming.

The National Academy of Television Arts & Sciences will begin honoring promotional announcements for news and documentary shows, sports and daytime entertainment programming—all categories it honors every year.

The Daily Katz -Dude!

Vidéos et photos Funny Cat

Must Tweet TV (via The Wrap)

As Social Media Hits Television, 2012 Is the Year of Must-Tweet TV

content by The Wrap

By Lucas Shaw at TheWrap

Mon Jan 16, 2012 11:13pm EST

Forget about the age of must-see television, 2012 will be the year of must-tweet TV.

Networks large and small are using social media to engage second-screen viewers like never before. A few of the most high-profile recent examples include:

>> Monday, Fox News used Twitter to measure viewer reaction to its GOP debate and encourage online interaction based on the candidates’ answers.

>>NBC partnered with Facebook for its “Meet the Press” debate Jan. 8.

>>VH1 offered a four-hour live stream of analysis during its Critics’ Choice Movie Awards broadcast last week.

“Particularly over the last year, we’ve seen social media grow from just being the latest shiny new toy to being a really powerful tool that is integral to gathering news and telling stories,” Ryan Osborn, senior director of digital media for NBC News, told TheWrap.

Also read: Rupert Murdoch on MySpace: ‘We Screwed Up in Every Way Possible’

Powered by WordPress | Designed by: Best SUV | Thanks to Trucks, Toyota SUV and Best Trucks